This Website Privacy Policy applies only to the public Operator Asset Exchange website, including enquiry forms, access requests, email enquiries, website analytics, cookies and server logs. It does not cover personal data processed within the logged-in OAE software platform.
1. Who we are
This Website Privacy Policy explains how Operator Asset Exchange (“we”, “us” or “our”) collects, uses, stores and protects personal data through the public website. For privacy questions, contact support@operatorassetexchange.com.
2. Controller status
Operator Asset Exchange acts as a data controller for personal data processed through the public website.
3. What this policy covers
This policy covers personal data collected through the public website, including information submitted through enquiry, contact, sign-up or registration-interest forms, email communications, website analytics, cookies and server logs. If you create an account or access the software platform, platform data is governed by the Platform Privacy Policy.
4. Personal data we may collect
- name, company name, job title, role or department;
- work email address and work telephone or mobile number;
- country, region or location information voluntarily provided;
- content of enquiries, messages, form submissions or registration interest;
- technical and usage data, including IP address, browser type, device information, pages viewed, referral source, approximate location derived from IP address, and date/time of visits; and
- cookie and analytics data, including Google Analytics data where applicable and where required consent has been provided.
5. How we collect personal data
We collect personal data directly from you when you complete a form, register interest, contact us by email or otherwise provide information through the website. We also collect technical information automatically through cookies, analytics tools and server-side logging.
6. How we use website personal data
- respond to enquiries, requests and contact form submissions;
- communicate with people and companies that express interest in Operator Asset Exchange;
- review registration interest, access requests and onboarding enquiries;
- send relevant business communications relating to Operator Asset Exchange where permitted by law;
- operate, maintain, secure and improve the website;
- monitor website performance, traffic patterns and page engagement using analytics tools;
- keep records of communications and related business activity; and
- comply with legal, regulatory, administrative, security and dispute-management obligations.
7. Legal bases for processing
Depending on the context, we rely on legitimate interests, consent where required, taking steps prior to entering into a contract, legal obligations, and legal claims where applicable.
8. Google Analytics and website analytics
We may use Google Analytics on the public website to understand how visitors use the site, identify useful pages, monitor performance and improve content. Google Analytics may collect information such as page visits, session duration, traffic source, browser type, device category, interaction events and approximate location. The website uses Google Analytics 4 Measurement ID G-YXHQ24TMF9.
Google Analytics 4 does not log or store IP addresses. IP addresses may be used at collection time to derive approximate location information before being discarded. Analytics is optional. Google Analytics is not loaded on this website until you choose “Accept analytics” in the cookie banner. You can change your choice later using the Cookie Settings link in the footer. For more information, see the Website Cookie Policy.
9. Marketing communications
Where you provide details through the website, we may contact you about your enquiry, registration interest, platform access, onboarding or related business matters. You may ask us to stop sending non-essential marketing communications at any time.
10. Sharing personal data
We may share website personal data with trusted service providers and advisers who support the website and related business operations, including hosting providers, analytics providers, IT support providers, email service providers and professional advisers. We do not sell website personal data.
11. International transfers
Some service providers may process personal data outside the United Kingdom or the country where you are located. Where this happens, we will take steps reasonably designed to ensure appropriate safeguards are in place as required by applicable data protection law.
12. Data retention
We retain website personal data only for as long as reasonably necessary for the purposes described in this policy, including responding to enquiries, maintaining business records, managing registration interest, onboarding discussions, security monitoring and legal or regulatory requirements.
13. Security
We take reasonable technical and organisational measures to protect personal data. No website, internet transmission or email communication is completely secure, so absolute security cannot be guaranteed.
14. Your rights
Subject to applicable law, you may have rights to request access, correction, deletion, restriction, objection, portability or withdrawal of consent. To exercise rights, contact support@operatorassetexchange.com.
15. Complaints
If you have concerns about how we handle personal data, please contact us first. You may also have the right to complain to the relevant data protection regulator.
16. Third-party websites
The website may link to third-party websites or services. We are not responsible for their privacy practices, content or security.
17. Changes to this policy
We may update this Website Privacy Policy from time to time. The latest version published on this page applies from the date shown above.
18. Contact us
For questions about this Website Privacy Policy or website data practices, contact support@operatorassetexchange.com.